
About Us

Who We Are
We are a team of automation experts that get excited about what robotics can do for small manufacturing businesses. We’ve seen firsthand the power of robotics working for some of the largest global industrial manufacturers, as well as factory automation OEMs. From the inside, we’ve seen how the big players deploy robotics to gain a competitive advantage
For a time, there wasn’t much that small manufacturers could do to close the gap. Initial capital requirements and the production volumes needed to payback the investment were out of reach for most small manufacturers.
But times have changed. The technology is now overall more affordable, with many more scalable options to suit businesses of any size that don’t require in-house programming teams. And now more achievable financing models exist, led most notably by Robots as a Service (RaaS) subscription models.
With mounting challenges facing small manufacturers that will only intensify in the near future, we see robotics as a path for small manufacturers to improve the agility of their operations and fortify their businesses against the uncertainty of the future.
What We Do
We’re all looking for ways to improve our manufacturing businesses and set them up for long term success. Small manufacturers face some unique challenges like rising costs, changing consumer demand and skilled labor shortages.
Robotics may be the solution, but it’s not a small decision. For small businesses, the margin for error is smaller, so you have to get the investment size, timing, technology selection and application right.
The great thing is that robotics is a dynamic space with manufacturers applying evolving technologies in new and ever more innovative ways.
At The Way of The Robot, we write about the latest robotics innovations and these successful implementations from a small manufacturers perspective. We want to make sure you have all the information you need before making any robotics investment decision.
So we research the market, track robotics OEMs and review what your peers are doing, and put it all in a newsletter delivered to your inbox every Saturday to make sure you don’t miss a thing. And in doing so, we hope you have the info you need, whenever you’re considering any robotics investment.

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Learn from the success of fellow small manufacturers that are adopting robotics in their operations to improve profitability and long term business resilience.
